How to Start a Towing Company in Texas?

How to Start a Towing Company in Texas

Are you thinking of starting a towing company in Texas? It’s a big undertaking, but with the right planning and preparation, you can make it happen. In this blog post, we’ll walk you through the steps you need to take to start a tow truck company in Texas. We will also discuss the licensing and insurance requirements for tow truck companies in Texas.

So if you’re ready to start your own tow truck business, keep reading!


9 Steps to Start a Towing Company in Texas

1. Create a business plan

Every business needs a plan, and your towing business is no different. Your business plan will outline your goals and objectives, as well as how you plan on achieving them. It will also serve as a roadmap, helping you to navigate the often-complex world of starting and running a business. When creating your business plan, be sure to include the following:

Startup and ongoing costs

Starting a towing business can be a great way to earn a living. But before you get started, it’s important to know what the startup and ongoing costs will be. Here are some of the main expenses you’ll need to consider:

Tow Truck: You’ll need a tow truck to get started. If you don’t already have one, you’ll need to purchase or lease a vehicle. The cost will vary depending on the type of vehicle you choose. lists tow trucks for sale, and you can often find these trucks selling for about $20,000 to $60,000.

Licenses and permits: Licenses and permits are one of the first things you will need to take care of when setting up your towing business. Depending on your local laws, you may need specific licenses and permits in order to operate.

In addition to the initial cost of acquiring these licenses and permits, you will also need to budget for the ongoing cost of renewing them on a regular basis. We’ve listed below fees for various licenses required for tow truck businesses in Texas.

Tow Truck Licensing Fees

Insurances: Another important startup cost for your towing business is insurance. You will need to have liability insurance in order to protect yourself (and your business) from potential lawsuits.

The cost of this insurance will depend on a number of factors, including the size and scope of your business. In addition to liability insurance, you may also need to purchase coverage for your tow trucks and equipment.

Marketing: You will also need to budget for marketing expenses. Marketing is essential for any business, but it is especially important for a new business like yours that is trying to build brand awareness and generate customers.

There are many different marketing channels you can explore, from online advertising to print marketing materials like flyers and business cards. Work with a marketing professional to create a comprehensive plan that fits within your overall budget.

Maintenance and repairs: Another significant cost for a towing company is maintenance and repairs. Tow trucks are expensive vehicles, and they require regular maintenance to keep them running smoothly.

In addition, unexpected repairs are always a possibility. Fortunately, there are a few things you can do to help reduce these costs. First, make sure you invest in quality tow trucks that will last for years.

Second, perform regular maintenance according to the manufacturer’s recommendations. By taking these steps, you can help extend the life of your vehicles and avoid expensive repairs down the road.

Salaries: If you hire employees, you’ll need to factor in the cost of salaries of tow truck drivers, dispatchers, and office staff. While salaries can be a significant expense, they are also essential to the success of your business. Without qualified and experienced employees, it would be difficult to provide tow services that meet customer expectations.


Target market and marketing strategy

If you’re thinking of starting a towing business, you’ll need to have a clear understanding of your target market and marketing strategy.

Potential customers for tow truck businesses are police departments, property owners, individual car owners, motor clubs, and auto repair shops.

You’ll also need to think about how much you’re willing to charge for your services. Are you willing to offer discounts for repeat customers? What about special rates for seniors or students?

Once you’ve identified your target market, it’s time to start thinking about your marketing strategy. How will you reach potential customers? Will you advertise in the local newspaper or distribute flyers? Or will you rely on word-of-mouth referrals from satisfied customers? Whatever marketing approach you choose, make sure it’s cost-effective and that it aligns with your business goals.



Deciding on the pricing for your services can be a tricky balancing act. On the one hand, you need to charge enough to cover your costs and make a profit.

On the other hand, you don’t want to price yourself out of the market. A good starting point is to research the average rates in your area. From there, you can decide whether to price yourself at the average, below the average, or above the average.

On average, tow trucks charge somewhere between $80 and $130 for under 10 miles of local tow. They charge a minimum of $50 for under 10 miles and then add $2 to $4 per mile for longer distances. You can also charge an extra $20 per day as storage fees for vehicles parked in your company’s storage space.


2. Choose a business name

Deciding on a name for your business is an important step in launching your towing company. The name you choose will be the first impression potential customers have of your business, so it’s important to choose wisely.

First, you want to choose a name that is memorable and easy to say. Second, you want to make sure that the name reflects the quality of your business. And finally, you want to avoid names that are too generic or too difficult to spell. The name should be unique. With so many businesses out there, you want yours to stand out from the crowd.

If you need some inspiration, check out our 279 Brilliant Towing Company Name Ideas. It’ll surely help get your creative juices flowing and assist you in the naming process.

Here are a few important things to keep in mind while naming your towing company:

  • Follow Texas business naming guidelines
  • Keep it short, catchy, and easy to spell
  • Ensure it doesn’t conflict with federal and state trademark records
  • Make sure the name you choose is available as a domain name and that you can secure the appropriate social media handles

If you’re struggling to find a perfect name for your business, you can take a look at our naming service, where we’ll come up with the best name for your business.


3. Register your business as a legal entity

After deciding on the name, the next step is to register your company as a legal entity. There are four main types of business structures in the state of Texas: sole proprietorship, partnership, limited liability company (LLC), and corporation. Each has its own advantages and disadvantages, so it’s important to evaluate your needs before making a decision.

If you’re the only owner of your towing company, then a sole proprietorship is likely the best option. This structure is relatively simple to set up, and it offers some tax advantages. However, sole proprietorships also come with personal liability risks. If your company is sued or incurs debt, your personal assets could be at risk.

Partnerships are similar to sole proprietorships, but they involve two or more owners. Partnerships can be either general partnerships or limited partnerships.

Limited partnerships are less common in the towing industry, but they offer some liability protection for the partners who have limited ownership interests and are not actively involved in running the business. General partnerships offer no such protection, so all partners are equally liable for the debts and liabilities of the business.

Limited liability companies (LLCs) combine features of both sole proprietorships and partnerships. Owners of LLCs are not personally liable for the debts and liabilities of the business, but they may pay taxes on their share of the LLC’s profits. LLCs are relatively simple and inexpensive to set up, and they offer flexibility in how you structure ownership and management of the business.

Corporations are more complex and expensive to set up than other business structures, but they offer some significant benefits. Corporations are separate legal entities from their owners, meaning that owners cannot be held personally liable for the debts and liabilities of the business. Corporations also offer flexibility in how you can structure ownership and management, and they may offer certain tax advantages. However, corporations are subject to more government regulation than other business structures.

No matter which business structure you choose for your towing company in Texas, it’s important to consult with an experienced business attorney to ensure that you’re making the best decision for your unique circumstances.


4. Register your business for taxes

Any businesses that perform a service must pay taxes. This is true for towing businesses as well. In order to register your business for taxes, you need to obtain an EIN, which is a unique identification number assigned by the IRS. You can apply for an EIN online. After you receive your EIN, you’ll have to register for a variety of state and federal taxes.


5. Purchase necessary insurance

Starting a tow truck company in Texas requires more than just a few trucks and some strong arms. In order to operate legally, you need to have the proper insurance coverage in place. Without insurance, you won’t apply for a permit. The two main types of insurance that tow truck companies need to carry are liability insurance and cargo-on-hook insurance.

Liability insurance: This will protect you from any claims that might be made against you if someone is injured or their property is damaged while using your services.

Cargo-on-hook insurance: It covers the damage that can occur when your truck is transporting another vehicle.

Tow Truck Insurance Requirement in Texas


6. Get the necessary licenses and permits to run a towing business

In order to operate a tow truck business in Texas, you will need to obtain the proper licenses and permits. Applying for a tow truck license in Texas is a process that starts with deciding which type of license is right for you. There are three different types of licenses available, each with its own set of requirements.

  1. Consent Tow License
  2. Private Property License
  3. Incident Management License

The Consent Tow License allows drivers to tow vehicles from highways and public roads.

The Private Property License allows drivers to tow vehicles from private property, such as parking lots and apartment complexes.

The Incident Management License is the most specialized license, and it allows drivers to tow vehicles from accident scenes.

Each type of license has different requirements, so be sure to do your research before applying. Once you’ve decided which license is right for you, the next step is to gather the necessary documentation and submit an application to the Texas Department of Licensing and Regulation.

Once your application has been processed, you’ll be asked to take a written examination and a skills test. Once you’ve passed both tests, you’ll be issued a tow truck license.

You’ll also need to have an Oversized Vehicle Permit to operate a tow truck that exceeds a certain weight load. You can check the requirements here. And if you are going to be operating Class B vehicles (those heavier than 26,000 pounds), then you will also need a Class B commercial driver’s license.


7. Apply for a business bank account and credit card

Before you can start operating your towing company, you’ll need to obtain a business bank account. It will help you to keep your personal and business finances separate and thus make it easier to track your expenses.

To open a business bank account, you’ll need to provide the bank with some basic information about your company. You’ll also need to deposit a certain amount of money into the account, which will serve as your company’s operating capital. Once you’ve opened your account, you’ll be able to write checks, make online payments, and accept credit card payments from customers.

After your bank account is opened, you can also apply for a credit card for your business. Once you have submitted the application, you will be asked to provide additional documentation, such as your business license or Articles of Incorporation. Once the application is approved, you will be able to use the credit card for your business expenses. This can help you build your business credit and get financing for future projects.


8. Create a business website

In this digital age, having a website is a must. Not only will it help you to attract new customers, but it will also give you a way to showcase your services and build trust with potential clients. When designing your website, be sure to include information about your company, as well as your contact information and location.

You should also list the services you offer, along with pricing information. In addition, be sure to include some customer testimonials, as they can be very helpful in convincing potential clients to use your services. With a well-designed website, you can give your towing business the professional image it needs to succeed.


9. Advertise your business

Marketing your towing business can seem like a daunting task, but there are a few simple strategies that can help you get started. First, it’s important to make sure that your website is optimized for search engines. Make sure you create business profiles on websites such as Google Business and Yelp, which can bring in a lot of clients.

You can also distribute flyers and business cards in local businesses and post signs in visible locations. In addition, it is important to build relationships with local law enforcement agencies and car dealerships, as they are often in need of tow services. By taking these steps, you can increase the visibility of your business and attract new customers.

In addition, you can also partner with American Automobile Association (AAA). AAA is one of the most trusted roadside assistance providers in the country, and partnering with them can help to increase your visibility and reputation. In addition to bringing in new customers, AAA also offers a number of benefits for contractors, including discounted rates on supplies and equipment.

Related articles:

205 Towing Company Slogans and Taglines

Leave a Reply

Your email address will not be published. Required fields are marked *